In a time when doubt is cast on people with expertise in their given field, and “fake news” is on the rise, what value do facts still have in our society? The answer: a lot. Books have always stood as a bulwark of truth in a world that sometimes abuses facts. University press publishers stand at the forefront of the fight against fake news—believing in the value of accurate, peer-reviewed knowledge and publishing approximately fourteen thousand books each year from the world’s leading thinkers, writers, and scholars. As our world seeks to understand what is at stake in daily confrontations of politics, culture, and personal values, historians and other scholars provide the documentation and expert analysis that helps shape our public debate. This panel—made up of authors Tom Nichols (The Death of Expertise, Oxford University Press) and Marilynn Johnson (The New Bostonians, UMass Press), along with Brian Halley of UMass Press and moderator Amy Brand, director of MIT Press—will discuss why scholarship and research are more important than ever before in book publishing, how following the facts as an author or scholar might lead you to different conclusions than you expected, and why these qualities are being questioned by some today. Join us for a dialogue in conjunction with the Association of American University Presses and University Press Week (November 6–11) and share your thoughts using the hashtag #LookItUP.